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BrandMaker Podcast

BrandMaker

Welcome to the BrandMaker podcast series: Marketing Operations: the secret of smarter working, where we delve into the issues and trends around Marketing Operations, its role in building global brands, and why it is a critical and strategic tool in the pursuit of successful global campaign management and marketing excellence. In this series, we will talk with global marketing influencers and experts about their thoughts, experiences, adventures, and successes in building global brands and how innovation and operational excellence plays a role in their success. www.brandmaker.com

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Episodes

Ordered by publication date.

Nov 4, 2021

Marketing Operations: Solving Marketing Performance Woes

Jun 28, 2021

Getting Serious about Customer Value

Apr 6, 2021

Optimizing Commercial & Marketing Operations: Going global with IKEA

Apr 6, 2021

Optimizing Commercial & Marketing Operations: Going global with IKEA

Mar 16, 2021

Marketing Operations: Uncovering Data-Based Insights

Feb 23, 2021

Marketing Operations, with Mirko Holzer

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