Aug 23, 2018
Podcast · Inglés
Advertising, Marketing and Public Relations Research Seminar and Business Breakfast Series
AMPR
A series of podcasts by the School of Advertising, Marketing and Public Relations at QUT Business School, including recent research presentations, master class sessions, and spotlight interviews with key local, national, and international researchers and industry leaders.
Episodes
Ordered by publication date.
Aug 23, 2018
Winning the brand relevance battle in a modern world
43 minutes
Jul 5, 2018
(Transcript) Crowdfunding: How to Succeed as Innovators, Startups and Corporates
Jul 5, 2018
Crowdfunding: How to Succeed as Innovators, Startups and Corporates
56 minutes
May 23, 2018
(Transcript) Hyper-real or Just Hype? VR, AR and the Future of the Service Experience
May 23, 2018
Hyper-real or Just Hype? VR, AR and the Future of the Service Experience
57 minutes
Oct 17, 2017
The Rise of Influencer Marketing
37 minutes
Oct 17, 2017
(Transcript) The Rise of Influencer Marketing
Aug 21, 2017
The Role of Social Media in Business Communications
47 minutes
Aug 21, 2017
(Transcript) The Role of Social Media in Business Communications
Jun 8, 2017
Man vs Machine: why we need to work together to achieve service value
35 minutes
Jun 8, 2017
(Transcript) Man vs Machine: why we need to work together to achieve service value
May 8, 2017
(Transcript) Retail Disruption: Trends transforming the retail landscape
May 8, 2017
Retail Disruption: Trends transforming the retail landscape
48 minutes
May 25, 2016
(Transcript) Dr Bree Devin - Legitimacy in corporate social responsibility communication
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