Dec 5, 2014
Podcast · Inglés
AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors
Matt Gartland
AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.
Episodes
Ordered by publication date.
Nov 21, 2014
Lessons in Building a Sustainable Book-Based Business
Nov 14, 2014
Inside the Mind of a Senior Editor at Penguin Random House
Nov 7, 2014
The Business Decision Behind a Choosing Fiction Over Non-Fiction
Oct 24, 2014
Jeremiah Gardner on Work & Life After Raising $22,995 For His Book
Oct 24, 2014
Jeremiah Gardner on Work & Life After Raising $22,995 For His Book
Oct 24, 2014
Jeremiah Gardner on Work & Life After Raising $22,995 For His Book
Oct 17, 2014
Can the Advice of a Chess Grandmaster Make You a Wiser Author?
Oct 10, 2014
The 'Magic Formula' for Book Success Isn't What You Think It Is
Oct 10, 2014
The 'Magic Formula' for Book Success Isn't What You Think It Is
Sep 23, 2014
This Tech Author Breaks Down the ROI Numbers on Book Publishing
Sep 5, 2014
What a Venture Capitalist is Doing to Give Power Back to Authors
Aug 8, 2014
Terry Starbucker's Journey to Overcome Publishing Disappointment
Aug 8, 2014
Terry Starbucker's Journey to Overcome Publishing Disappointment
Jul 25, 2014
Simplifilm Founders Pull Back the Curtain on Blockbuster Book Marketing
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