Aug 31, 2026
Podcast · Inglés
eCommerce MasterPlan
Chloë Thomas
Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process! This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy
Episodes
Ordered by publication date.
Aug 24, 2026
WWYD if you were CFO at a Fast-Growing DTC Brand? – with Dan Major
Aug 17, 2026
How &Sons Built an 8-Figure Menswear Brand Through Community
Aug 10, 2026
Building a Purpose-Driven Brand to £15m: How Asket Scaled Without Chasing Trends
Aug 3, 2026
Calla Shoes’ Winning Formula: SEO, Customer Feedback, and Strategic Partnerships
Jul 27, 2026
WWYD as Head of eCommerce Entering the Preloved Market? Andy Ostcliffe
Jul 20, 2026
How CULT MIA Scaled 5X by Building a Global Luxury Fashion Marketplace
Jul 13, 2026
Best-of-Breed vs Consolidation: Choosing the Right eCommerce Tech Stack with Portmeirion’s Ankit Jadav
Jul 6, 2026
AI Search, Meta Ads, and Lean Operations: The Myrqvist Growth Story
Jun 29, 2026
Scaling Impact: How Elvis & Kresse Turned Waste Into a Thriving Regenerative Brand
Jun 22, 2026
Episode 600: 14 eCommerce Mistakes Revealed with Chloe Thomas
Jun 15, 2026
5 Big Wins You Get with an AI Shopping Assistant
Jun 8, 2026
The Search-Driven Fashion Strategy That Helped Spirithoods Scale
Jun 1, 2026
How Sole Responsibility is Building a Fast-Growing Business from Fashion Returns
May 25, 2026
Uncle Matt’s Hats: Using Storytelling, UGC, and Mission to Grow an eCommerce Brand
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